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Tourism Digital Marketing Officer – South West Coast VIC
Marketing & Communications
$84,808 – $91,480 pa plus super
Full Time
About the Role
Working as part of the Tourism Greater Geelong and The Bellarine (TGGB) team, this role will support the development of engaging online content and digital marketing activities focusing on our key promotional themes of coastal escapes, beautiful beaches, vibrant events and festivals, makers, growers and producers – people and their stories, precincts, sophisticated food, experiences, discovery, learning, memorable short breaks and family fun.- Manage the development of content strategies to ensure on-brand storytelling is always at the forefront of digital delivery and reach to visitors.
- Manage the research, development, implementation and evaluation of digital programs to increase the online presence, build the brand, inspire audiences to visit and connect markets with experiences in meaningful ways.
- Coordinate the publishing and moderation of content to the consumer website, industry website and social media platforms.
- Develop Electronic Direct Mail (EDM) programs to grow and engage TGGB’s consumer database.
- Assist in the planning and development of TGGB Strategies and Action Plans relating to Digital Marketing input.
Applications close 11:55pm Sunday 5 September 2021
For more information and details on how to apply click here
Enquires: Tracy Carter – Deputy Executive Director Tourism Greater Geelong & Bellarine | 5244 7105 | tcarter@tourismgeelongbellarine.com.au
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