Key strategic requirements when operating a small tourism business or VIC: The why, what, how and where
As part of my business, I run a monthly ‘Ask Us Anything’ webinar. Even in pre-covid days, I would get marketing questions about things whether…
Category: Blog
Tourism with a Capital “R”
There is no doubt that this is the time for domestic tourism destinations to shine. There are popular, more obvious, more promoted travel locations off…
Regional Tourism is Booming but is it enough?
https://www.abc.net.au/news/2020-09-23/regional-tourism-booming-but-will-it-last/12674086 I saw this report last week and it started me to reflect on the tourism sector in Tasmania, as we wait the State borders…
HOW VISITOR INFORMATION CENTRES NEED TO ADAPT TO FUTURE TRENDS
Written by Ali Uren – Founder and Director of Kiikstart As visitor expectations and needs change so too does the current visitor information centre service…
2020 – the year that tourism knowledge sharing came of age
One of the positive aspects of 2020 has been the sudden access to a wealth of training and information, provided digitally and free. Some of…
Lessons we can learn from our past, to assist in COVID-19 recovery
It’s been 24 years since I started my career in Hospitality and oh how the times have changed. What I thought was a job in…
How LGA’s can be enablers for tourism growth
My new favourite saying – tourists do not see borders they see a region and want to know what they can experience! One of the…
Wellness Tourism Insights – how can regional tourism operators adapt their offerings?
Wellness tourism is an emerging industry, and one which regional tourism is absolutely a prime candidate for. As my co-speaker, psychologist Chris Mackey at The…
How to develop premium experiences in regional destinations?
It’s so easy to go straight to thread-count and creature comforts when answering this question! But before we look at product development details, first consider…
Food & Wine Tourism – What Influences Visitor Decision Making?
Feeling very lucky to be living in Western Australia I recently decided to take advantage of our State-wide freedom and booked a family getaway to…
