The Local Vibe as the Destination
If you have ever lived in a popular small town destination, you will know that holiday season comes with some form of trepidation. Our…
Category: Blog
The importance of social media in growing your business and your local region
By Peter Freeman, Managing Director and Digital Strategist at WOOF Media. Creating a measurable economic and social impact with social media and digital marketing. Is…
International Tourism Marketing support under threat!
With the challenge to rural tourism because of Covid-19, what we need is help to keep the relationships with International Markets strong – not more…
Key strategic requirements when operating a small tourism business or VIC: The why, what, how and where
As part of my business, I run a monthly ‘Ask Us Anything’ webinar. Even in pre-covid days, I would get marketing questions about things whether…
Tourism with a Capital “R”
There is no doubt that this is the time for domestic tourism destinations to shine. There are popular, more obvious, more promoted travel locations off…
Regional Tourism is Booming but is it enough?
https://www.abc.net.au/news/2020-09-23/regional-tourism-booming-but-will-it-last/12674086 I saw this report last week and it started me to reflect on the tourism sector in Tasmania, as we wait the State borders…
HOW VISITOR INFORMATION CENTRES NEED TO ADAPT TO FUTURE TRENDS
Written by Ali Uren – Founder and Director of Kiikstart As visitor expectations and needs change so too does the current visitor information centre service…
2020 – the year that tourism knowledge sharing came of age
One of the positive aspects of 2020 has been the sudden access to a wealth of training and information, provided digitally and free. Some of…
Lessons we can learn from our past, to assist in COVID-19 recovery
It’s been 24 years since I started my career in Hospitality and oh how the times have changed. What I thought was a job in…
How LGA’s can be enablers for tourism growth
My new favourite saying – tourists do not see borders they see a region and want to know what they can experience! One of the…
