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Fraser Island has been officially renamed to K'gari
Fraser Island has been officially renamed to K’gari, after consultation and collaboration with the Traditional Owners of the island.
‘K’gari’ will be reinstated as Fraser Island’s official place name. Announced during a ceremony on the island today, the name change comes into effect immediately, with tourism businesses to make the transition over the coming weeks and months.
The name change follows a range of engagement with local stakeholders since 2011 and a significant public consultation in 2022 which received almost 6,000 submissions. Many businesses and organisations have already proactively changed their names or marketing material to recognise the widespread acceptance of K’gari (pronounced without the ‘k’).
It is not mandatory for tourism businesses to change their name if it includes the words ‘Fraser Island’ (though they can if they like), but all businesses are encouraged to incorporate K’gari on their promotional material eg. Bob’s Fraser Island Tours operating on K’gari.
For more information or to view the full list of resources, visit the website.
Image: Tourism and Events Queensland
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