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Latest Domestic Travel Sentiment Tracker available
With the latest wave of COVID-19 cases, Tourism Australia conducted research in early January around Australian’s sentiments to travel. The most recent Domestic Travel Sentiment Tracker is now available.
Key points of interest include:
- Overall, general confidence has held steady, but travel sentiment is significantly down this wave, particularly booking intention and perceptions of Australia being a safe destination to travel.
- Travel restrictions is the number one barrier with Interstate trips being most impacted (40% of Australians are now not comfortable travelling interstate, up from 26% previously).
- It does seem that travel has been more impacted with the border closures and movement restrictions, rather than the virus itself.
Full report is available to download from Tourism Australia’s website
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