| Organisation |
Murray River Lakes and Coorong
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| Biography |
With a rich background spanning marketing, brand strategy, product development, master planning, and robust client engagement across diverse industries, Greg brings invaluable experience to the realm of tourism.
His career journey features pivotal roles in the sector, notably spearheading tourism and experiential marketing for iconic brands Jacob’s Creek and St Hugo. Greg also made a significant contribution as a consultant to Coopers Brewery, shaping the upcoming Coopers Brand Home. In his tenure as General Manager of Marketing and Communications at SkyCity he oversaw the development of the new brands in the $330-million expansion such as The District and The Guardsman.
Greg’s dedication to elevating the tourism sector extends to his role as the inaugural Chair of the board of Ultimate Winery Experiences Australia, a collective highlighting Australia’s wine tourism experiences.
Beyond his professional pursuits, Greg finds joy in his roles a husband and father of two children. An avid sports enthusiast, particularly passionate about golf, Greg also serves as a board member of Centennial Park and the Adelaide Cricket Club.
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