Launched: NSW Food & Wine Tourism Strategy & Action Plan

The NSW Govt aims to position Sydney and regional NSW amongst the world’s leading food and wine destinations, offering Australia’s best and most diverse F&W tourism experiences. Five key pillars:

~ Assist the NSW F&W tourism sector to develop, promote and sell high-quality PRODUCTS AND EXPERIENCES that meet the needs of consumers and the tourism industry.
~ Play a leadership role in F&W tourism and encourage INDUSTRY COLLABORATION to build capabilities and encourage greater visibility of NSW F&W product.
~ Support the development of sustainable F&W EVENTS and leverage existing events to showcase NSW F&W.
~ Increase the awareness and appeal of the State’s diverse range of F&W experiences and destinations through effective MARKETING AND PR programs.
~ Undertake, source and share RESEARCH and insights to inform tourism product development and marketing in the F&W tourism sector.

Download the strategy ==> https://www.destinationnsw.com.au/wp-content/uploads/2018/11/nsw-food-and-wine-tourism-strategy-and-action-plan-2018-2022.pdf?x15361