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Strategy To Drive Territory Tourism (NT)
Strategy To Drive Territory Tourism
This week Tourism NT released the 10 year Drive Tourism Strategy to develop the Territory’s proposition as the perfect destination for a road trip.
The NT Drive Tourism Strategy 2021-2030 aims to accelerate drive tourism and support investment in the sector with four key areas:
Attract new growth markets to increase visitor numbers
Improve the current visitor experience to increase length of stay
Increase regional dispersal to improve outcomes for regional areas
Enhance brand reputation by attracting key visitor markets.
To read more, visit: tourismnt.com.au/strategies
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